Come'on who doesn't love a compliment. It makes your day, all day. That is what I want MJC to do, make the girl smile from ear to ear. I want her to love what she is wearing and be proud of how she looks. I want MJC to showcase the sweetness of the child. I try to keep the silhouettes simple for that reason, it's not about the fancy embroidery, it is about the darling girl wearing it. I want your little girl not to fight with you on what to wear, I want her to be comfortable and I want her to be happy! And that is it.
To learn more about MJC or view our gorgeous collections visit our website.
I already know I am going to love this week. So much anticipation brewing, so many boxes being packed and unpacked getting ready for the big game and so much spring cleaning going on. And for our new gals it is almost as if they entered Spring Training. Oh, this is crazy (as I rub...
another emilia dress! yay! our fav! how about a pink one next spring? please?!
I can’t believe there are 900 on the party list!!! It’s 3x as many as last year!
L-o-v-e the ‘photos! Thank you so much for sharing!! It’s probably just me, but some of the prints remind me of those from some of the pieces my now-9-year old wore as a 3-, 4-, 5-year-old … the very ones that I first fell in love with. On a separate note: 900 people … that is utterly amazing … it’s kind of funny … because I was just telling my husband the other night how this one time … a very long time ago, it seems, but not really … he and I, with our then-a-toddler daighter in tow, were at the Broad Ripple Art Fair, and I was “determined” to go to your booth; you would not believe how so excited I was when I actually saw you there inside the booth! Alas … to me, it was like running into a *super star* totally unexpectedly, and I completely froze …. So … to all those 900 lucky ones …: Don’t be like me (I am rather shy, by the way)! Seize the moment (and I am also absolutely sure that you all will find Denise to be one of the most down-to-earth people you will ever meet …)!! Would still love to meet you in person some day, though, Denise!!!
I’m glad that there are people that willing to help other people like raising fund in a way of selling bags and ticket.
What is happening to me??? I can’t stop checking the website & blog!!!
Is it wrong my daughters closet is nearly all MJ & I get a lil let down when anyone tries to gift her clothes that are not MJ??
Counting down the seconds till the release:)
Looking forward to seeing the whole collection in person. It is going to be a very sad day at our house when my DD does not fit in MJC anymore.
Can we see some momma clothes…..PLEASEEEEEEE!!!!!!
The mom in me is wanting to hollar at those girls to BE CAREFUL WITH THAT ICE CREAM! Those are MATILDA JANE outfits you’re wearing! One day my then-3-year-old was eating and she said, “Momma, is this shirt Matilda Jane?” and I said no, and she said, “So I’m allowed to dribble on it?” He he. Sure kid, go ahead.
I am so excited!
ha, Erica- That is on my list!!!
I am absolutely LOVING Serendipity! The yummy colors… complete perfection. And the fabrics… this is exactly why I fell in love Matilda Jane, all of those sweet vintage inspired prints. Can’t WAIT to get this collection this on my little girl!!! Seriously CANNOT wait.
Ask Tom Henry if you can use Headwaters Park!
oops, just realized my last comment was under the wrong blog post, and the comment link is now gone for the naming contest….
but if not too late, please consider my daughter Morgan Elizabeth or her nickname Sugar Bean
Oh my goodness!!!! Love the sneak peek! Love x 100. May be my fave since gypsy blue!
GAME ON!!! Spring training rocked and I have my game face ready…Bring on the cracker jack baby ’cause Serendipity is so sweet it’s sure to be a grand slam!!
Can’t wait!!!
We are all just as excited at you guys!! Thanks for everything!
Love the juxtaposition of the girly outfits on the ball field! 
Can we PLEASE have some BOY sneak peeks???? PRETTY PLEASE!!!!!!!!
I know what you are thinking… stay with me because if you are anything like me, you make that New Years Resolution come January 1st. Confident this year will be different and a month later, you forget you even made it. Yep, happens every year. Lynette laughed at me this year when I told her...
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I knew who this was before I read all the way to the end. <3 You rock Kayla!
Making time for those so dear to us is very important. I recently moved and I’m so excited that one of my best friends is making the apx. 4 hour journey to see me in a few weeks during Mardi GRAS. Enjoy your friend time .
Kayla, enjoyed every word of this today! I had tears and cracked up at the same time:-)! I know y’all are working hard up there! We appreciate it. Enjoy your cookies today!!!
my old and dear girlfriends give each other the “gift of time” quarterly. We schedule and enjoy…good luck on your resolution
I was thinking the same thing last night and feeling blue… Thanks for motivating me! Don’t feel blue, do something to change it. Perfect post my dear. Exactly what I needed to hear! Thank God for best friends.
Hugs! Nicely said Miss Kayla
Love everything about this post, dear Kayla!!!
Amen! It’s good for the littles to see their moms with friends too.
Yep, most of you guessed correctly! Our sweet Vivian is back from the Philippines and we’ve welcomed her home to her MJC family with open arms. And that’s our old cutting room, weird! Before Platinum got 433! The first correct answer was sarah mosunic! Email KiaraA@matildajaneclothing.com for your prize! And lets have Heather Gruber, Ava...
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Welcome back Vivian
Aw, I haven’t even met Vivian, but I know how dearly she is loved and am thrilled she’s back! Welcome “home” Vivian!!!
I knew it! Welcome back Vivian.
I didn’t win fast enough, but I’m just excited I got the answer right! Congrats gals!
Congrats girls! Welcome back Vivian!
Yeah! So excited – Our first win! We love you MJC!
Congrats! and Welcome Back!
If there’s one thing about Matilda Jane that I love and, at the same time fear, is meeting new people. This is why I’m always SO impressed by our TK’s. I could never, ever do their job. Our ladies are true gems, and I know this is absolutely true because I know Lynette’s hiring strategy–always...
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Vivian! Welcome back!
Is it Vivien?
I guess Vivian!
****Beautiful Sweet Vivian!!!! Welcome back ****
My computer keeps acting up….so here goes again…Welcome back Vivian …….or maybe I get to be a random:)
Welcome back Vivian:)
Oh man..I have no clue..but she is one lucky gal : )
Welcome back Vivian!!
Welcome back to sweet Vivian!!:)
Vivian?????
If it’s not too late for one of the randoms…I believe you bid a very sad farewell to the sweet Vivian! So happy that she has come back to the nest! Welcome back!
i’m thinking VIVIAN?!?!? did she bring a new vivien style halter back with her for Serendipity?? i sure hope so!!!!
Vivian!!
Vivian??? If so, so happy to hear that she is back!
R
A
N
D
O
M
Vivian?
Vivian:)….is she back from the Philippines. Welcome back!
I have no idea. But since she’s that fantastic, I’m excited anyway. Welcome back mystery MJ rockstar!
I wish I knew. But I would love to be a random pick.
Is it Serlita? Thanks!
Vivian?
Vivian?
Alicia! Intern!
Vivian, I think. If it is her, glad she is back.
vivian!
Is it Mackenzie?
Wasn’t it Vivian?
Jamie or Lauren??? I hope I am right! Or a RANDOM!!
sophia
Vivien:)
Vivien
Welcome back the lovely, beautiful Ms. VIVIAN! Hope you had the time of your life with your family in the Philippines! Wishing you all the best as you begin back at 435! Now, let’s celebrate! =)
pretty lady
Is it Serita??
I’m gonna guess Vivian!
I have no idea who it is, but it’s always nice to see a friend’s face again.
No idea, but always such a compliment to have people not only come back and bring their amazing personalities once again, but also bring the skills they’ve perfected/acquired while on their own!! So excited about Serendipity…can’t wait!
Serlita?:)
Vivian!
oops brain toot- brain was saying Vivian and hands typed Desi…
Desi
Vivien
Kayla?
Did Miss Vivian come back to her second family at MJC? Vivian left in the summer to go back to the Philippines to love on her family. I’m sure she’s glad to be back with the MJC girls!
Vivian
Ooooh Art Fair!! Doesn’t get any better than a weekend full of beautiful women (a few men) and friendship. Pretty sure that’s the highlight of my year. Every year!
Lauren or Vivian? Welcome back!!
vivian
I don’t have a clue! Hoping for a random select here
Vivian or that intern that left around summertime?
jamie?
Oh, no… it’s KAYLA!!!
Hoping it is the sweet Serlita!!
Alicia, I think…
Serlita
Serlita? Have a fabulous day & thanks for the fun and a little Art Fair info. I hope to make it there some day!!
Could it be Lauren or Sara?
Is it Vivian? Have a wonderful day!!
vivian??
Serlita!!!
Vivian???
My guess is Kayla??
Lauren?
Vivian?!
Vivian:) You are so blessed when you have a great person working for you that puts their heart and soul into every day!
Serlita ?
Not sure, but I think Serlita.
Vivian
mmmmmmm I need a piece of that cake
Wait! I meant Vivian!!!
Pretty sure it’s Vivian. Hope so! Sometimes I want to move myself on up there and try to sneak myself in to work with all those beautiful fabrics.
Selita!!
Vivian?
Vivian
Could it be Sara brown?
I have no idea why anyone would ever leave MJ, but I am sure she had a good reason. Glad she is back, but I don’t know who it is. Maybe I can be a random pick.
Kayla! She’s a cutie!
Vivian?
Vivian?
I think it was Vivian!!
Vivian!
Guessing Vivian… I know everyone was sad when she left. 
vivienne
Sophie
Lauren & Jami
Ann
Vivien
Seraita! Spelling? Laura, Vivian, or Lynette
Sara! YAMA
Carla
Jamie or Lauren??
Vivian
lauren
Vivian.
I am new to the MJ world do I don’t have a guess but I would love to be a random winner!!
Vivian
Vivian
Not sure who it could be, but she must be one special yet lucky girl girl to get to come back to MJ with such open arms.
No clue, maybe Lauren?
Late to the game bc I was working but is it Vivian or maybe I’ll get the lucky ‘random’ winner. We love our MJ keep up the good wrk ladies!!
I’m thinking Vivian, but if so, I’m certainly not the first to guess… Fun trying anywho!
Vivian or Chelsa?
Vivian?
I’m guessing Vivian.
Serlita?
Vivian! Has to be Vivian…..:)
Vivan……sp….
hmmm….I’m going to say Serlita. Welcome back!
Kayla……maybe
Vivian!
Jamie or Lauren
Vivian:-)
Vivian!!!
Vivian
I’m going to guess Vivien. Am I right??
vivian
Serlita.
Vivian!
Vivian- my favorite ever MJ top is named after her!
I don’t know! Maybe I can be a random winner.
Kayla?
Is it sweet sweet vivian
Vivian or Serlita? Whom ever it is they are a lucky lady to work for such a wonderful company!
Jaime
I’m guessing Vivian. If it was Serlita and she went to the Philipines; it might be tougher for her to make it back quicker? Trying to use some logic!
I am betting that someone already guessed, but if not I would say Vivian. On the off chance that I am lucky today….
Jaime
Vivian?
No clue….pick me anyway, because>>>Just like a child, some of us don’t know all the answers…….But we wanna WIN to sometimes!!! 
I think it’s Vivian!!!
Vivian?
Vivian
Vivian!
It’s your SWEET Vivien!!! So excited she is back from philipines!
Serlita…..I think I spelled it right:)))
Alicia (Sha) and all I can remember about that post is she sees bunnies! LOL! or maybe she is already back, I can’t remember. hmmm…
Vivian
I have no idea, but I’d love any surprise gift from you!!
I think her name is Vivian. Welcome back!
Is it Serlita?
Vivian?
Kayla!!! she’s a doll!!
I’m thinking it’s Vivian
I see someone got the answer but I searched back in the archives and found the answer…WITH LOVE 7-2-11 – On Friday, Vivian got her wish. It is with a very heavy heart and tear filled eyes that we said good bye to Vivian as she sets out to conquer her own dreams.
Welcoming back the beautiful, lovely VIVIAN! =) Hope you had the time of your life with your family in the Philippines. I wish you all the best as you begin this next step in your life’s path back at 435! Now, let’s celebrate! =)
Sweet Vivian? I remember her leaving around art fair to go back home. I’m sure whoever it will is glad to be back to work at your amazing company! Best wishes!! <3
Vivian
Vivian
No name needed all we need to know is…..SHE is one Groovy MJ Gal <3
Is it Vivian?
Vivian!
Jill?
my guess is Vivian!
I think the answer is already there. My guess was Serlita so I’m entering for a random chance of luck! : )
To be honest I have no idea but would love to win something fabulous!
Maybe Vivian???
I remember her face, but not her name… she left to go to the
Philippians, I think. Hoping for a random pick this time around!
Is it Vivian?? Love this blog post
Would it be Alicia (Sha)???
Serlita
Vivian.
Vivian
vivian
Vivian
Vivian??
Vivian!!!
Serlita?
Vivian is only one I remember leaving – she missed her family …
SWEET VIVIAN
A shot in the dark would be better than what I could guess…so bad at names! Whoever it is, glad she is back to make MJC run smoothly!
Vivian!!
Serlita is my guess!
Not sure about the correct answer, but crossing my fingers to be a random winner.
Aw, how exciting to have “her” back! My first thought was Vivian.
I’ll guess Vivian, since it’s my daughter’s name too!
Serlita
Vivian
Vivian?
serlita
Vivian?
Lauren
vivian
Serlita? (pick me! pick me!)
Is it jami
Vivian
Vivian?
Vivian…I can see her face in her goodbye blog!!!!!
Serlita
I don’t have any idea who it is, but hoping to be a random pick!! Looking forward to my show with my awesome TK next month!!
Sara
Vivian?
Is it Vivian?
Vivian
Is it Jamie???
Serlita
Carla
Sweet Kayla
Vivian?!?!
Is it Solita? I know I didn’t spell right, sorry! She was a sweetie!
Sha (Alicia) ??
I was just starting to follow MJ then so I have no clue…even if I did…I probably wouldn’t remember her name, just a face
Serlita..I hope I spelled that right!
Is it Jamie or Lauren?
No guess here, but just wanted to let you know how much I LOVE Alicia!…She is an asset to your team…I hope she never leaves
Hmmm….Vivian? She is super sweet. And, I am thinking she left not too log after 435 to join her family in another country. I hope she is doing well!
Is it Desiree?
Hmmm….Vivian? She is super sweet.
Can’t wait for Art Fair!!!! Is it Vivian??
Serlita
Alicia?
Lauren???
Jamie
Jaimie
Sophie
Vivian? Total guess!
Or Vivian…
Sorry if this is a double post having trouble on iPhone. Is it serlita?
Lauren
Lauren
hmmm, Alicia?
Serlita
Serlita? I think she left last year
Kayla?
I can’t remember her name! But she went to the Philipines
Can’r remember her name but she went to hte Philippines
Vivian?
Vivian
Ann
oh, I can’t remember her name but I remember the picture you posted on the blog on her last day. Welcome back!
was it Serlita? (hope I spelled that right!)
Is it Vivian?
Vivian? Wasn’t sure if my last reply worked…got an error of some sort. If it’s her big arm welcome back!
Our journey in life takes different roads & paths & occasionally we wonder off track but that which makes our souls smile is where we Belong! Happy you got one of your girls back!
Vivian! (I remember bc Vivien is my oldest daughters name).
Vivian?
Is it Vivian??
Yama
Vivian???
Serlita
Kayla.
I have been sitting at this computer since about 7 this am. You’d think I’d be done with whatever it is I am doing but ya, that is so not the case. I do have 1/2 the list checked off so that is a good thing and as soon as I get this post done...
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great site,good info!
Love these clothes!!!
It is so warm here in AL that we could wear the spring line right now! I love the pinks and greens! I can’t wait to see more.
I want those pink shorties for ME!
Denise, you need sleep. Lagoon t is from HOC. Lol.
This will be my 4th season being a Jane but 1st to get to order the JE!!! So excited!!
I am a Winter Hermit and proud of it! When the weather gets cold I love being indoors playing with my sweet children; enjoy your downtime, it will be gone in a heartbeat!
I am a Winter Hermit and proud of it! When the weather gets cold I love to be indoors playing with my sweet children; enjoy your downtime, it will get crazy faster than you can blink!
more momma sneak peeks please! this collection seems so utterly fabulous…loving all the pink! my gal will be delighted cuz she missed pinks in y&m (but discovered a whole new pallet of lovely colors and of course wears them all so well!) you’ve given me spring fever – and thank goodness – winter makes me *blue*, too.
I don’t know how you do it all! All I can say is that you are super talented. I couldnt imagine managing all the small details that go into this type of business. Im sure you have help. Picking the right people that are dedicated to the work, thats a talent that stands alone. Then to manage your family and somehow fjnd a balance, it’s no wonder why MJC is successful! The dedication to your clothing line exudes the very essence of what hard work and motivation will get you. I think it’s because of your interpersonal connection through the blog, fb, and twitter, that people remain so intrigued by your brand. At least, I know, that’s why I do. It is wonderful to buy a brand in which you can connect with the creator. I hope to share this story with my daughter one day. To be clearer, I hope to explain to my daughter why I was such a fan of this line amd why her closet is full of Mj. You ladies are not only an inspiration but such an example of what women now a days are and can become. Keep up the great work! <3 Alex
I LOVE pink! Can’t wait for Spring 2012!
Can not wait!!! I do not even bother to add MJ in a New Years resolution because I know it will not work.
You winter hermits….go take some vitamin D! I promise it will make you feel better!
OOOHHH…lovin’ me some pink! I have 3 boys and a baby girl, and it’s so nice to see pink in my house…finally. Can’t wait to see the whole line and to add some more pink to baby girl’s wardrobe!!!
So lucky to be part of this- Thank You! What beautiful clothes! Love*Love*Love the colors!
really love all that I have seen
lovin’ the pink! my little gals favorite color!
Madeline can not wait for the shorties!
these little peeks at Serendipity are FREAKING AMAZING!!!!! I can not even wait to see it all!!!!! WOWZERS you Gals RAWK!!!! I love everything I have seen but that is to be expected from you guys!!! MUCH LOVE !!!!
There is something about winter that makes me wanna cuddle up in my house for months too…but thankfully I have MJ to get me out for the releases of the new line…or I might just be considered a hermit as well!:)
I can not wait for my first season to start. I also can not wait to see this AMAZING line of spring. Thanks you all at MJC for your HARD work. We love you.
I totally do the Hermit thing too. Just got off the phone with a friend who called me on it. She said “you do that every winter”. LOL I love friends who know you better than yourself.
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I wish I had a great story, but I really don't. It is quite simple actually; one day a friend of mine said I should make clothing so I did.
I wish I could say I started because I could not find any cute clothes for my kids, but surely that is not a problem. I wish I could say I am a "designer", but I pretty much just consider myself a girl who can't stop her brain from spinning.
The one thing I do not have to wish for is a great family and group of friends. These guys are what makes Matilda Jane rock. They are loyal and well-loved. They are also very patient for putting up with me and the ventures I pursue, sometimes on a whim. Oh, I do love them all.
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