The Adventure Begins- March 2017

Hopscotch and jump rope and four square, oh my! Spring is just around the corner, and so are all the backyard activities we LOVED as kids. Our March release is all about those fun-filled childhood days, hanging out in a friend’s backyard and having adventures. This collection features some gorgeous pieces that are perfect for everything from everyday backyard fun to special spring occasions.

“Don’t follow your dreams…chase them!”

This quote really speaks to our design team. One of their favorite things is to see snapshots of Matilda Jane girls from all around the country being little–fishing, running, painting, and PLAYING in their MJ!  Our March collection was inspired by those girls and their favorite Matilda Jane silhouettes — pearls, cookie tees, flutters, lap dresses — all those styles that are perfect for getting out there and chasing her dreams!

We took some time to sit down with MJC design team members Madeline (Design Director), Darci (Women and Tween Designer), and Maggie (Print Designer) to hear about their inspirations for this beautiful new release. It’s always so much fun to learn about their thought process and hear their stories!Lucia: Madeline, tell us a little about the collection and one of those special backyard memories with your girls that inspired this collection.

Madeline: My favorite memories of my girls are when they are being kids. They LOVE sports — everything from volleyball to badminton to soccer are things we do when the weather allows. The front side walk and driveway area is where we draw with sidewalk chalk, and I’ll walk while the girls’ scooter around the neighborhood. We wanted to make sure our March collection was filled with pieces that girls could run around in — lots of soft easy knit dresses and shorties in gorgeous, unique MJ prints.

Lucia: Maggie, do you have a childhood memory that inspired your gorgeous prints this season?

Maggie: My favorite memories are being on my grandmother’s farm in Poland, running through sunflower fields and picking wildflowers. Those memories definitely inspired feelings of everything being larger than life and surreal. You’ll see the floral patterns vary from small and shy to big and bold in this collection. I especially love the Backyard Oasis Dress — it is like the wildflowers are growing right on the dress.

Lucia: Darci, tell us a little about your 435 favorites this release and how your two beautiful daughters inspire you.

Darci: When I’m designing a piece of clothing, I think about my two little girls and what they need to feel confident and beautiful. Each piece has to be special enough for every one of our MJC gals but easy enough to move and play in. I want them to leave the house feeling like they can take on the world. My favorite piece in the March line is the Sharing Secrets Top. I love its simple pattern mixing with the playful little dot flower on the shoulders. It’s the perfect bridge between playful youth and letting an older girl show her growing style. The extra special touch of crochet makes it unique for her but it still lets her be a kid!

You know, kiddos have a way of seeing adventure everywhere they go — especially in their very own backyards! Whether it is digging in the dirt, examining a little creature in the tall blades of grass, or enjoying the latest neighborhood dodgeball game, we hope to be a part of these beautiful memories for you and your littles. We hope you will join us tomorrow at matildajaneclothing.com for the launch of our March collection!

Ciao for now,

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Laura - February 28, 2017 - 6:03 pm

LOVE!!!

Jackie Grabenhorst - February 28, 2017 - 6:38 pm

How do I get a catalog mailed to me?

Kelly - February 28, 2017 - 6:51 pm

Awww I can’t wait!! A little sunshine to brighten my day as I go through chemo

Erica Scott - February 28, 2017 - 9:42 pm

Love the collection!

Bundle of Beauty!

 

We are so excited to introduce some new baby items to the Matilda Jane collection this season! Our baby collection is ever-evolving and we love to see it grow with our customers, so we thought, why not add a little more for the home?Meagan, our amazing Senior Girls and Baby Designer, has been sporting a beautiful baby bump around MJC and is getting ready to go on maternity leave. Although we will miss not having her around the office for just a little bit, we are over the moon about the sweet addition to MJC and her family! We thought, what better way to celebrate her new little bundle of joy than to release these beautiful items?

Our designers went all out when it came to celebrating baby or really any event you fancy. Inspired from the beautiful Platinum Shower Kit last season, Meagan couldn’t help but take it to the next level when she found out she was expecting. These vintage inspired prints are beautiful, bright and exude the playful MJ spirit. The team worked hard at finding just the right textures for mom and baby to feel oh so happy and cozy!

“I remember seeing and swooning over the prints that I saw throughout my grandmother’s house when I would visit growing up as a child. You will see a version of these prints in some of the items! I really wanted mom or any celebration to feel special and help add to those amazing events that life brings our way. I felt it in my recent baby showers with my friends and family and just wanted to help create this special feeling for our customers. Décor should take a party to a new level and I hope this does for each of them.” – Meagan Miller, Senior Girls and Baby Designer

The options are endless when it comes to these pieces, from baby or bridal showers, decorating for Easter, or a fun addition to your cutie’s bedroom or playroom. These pieces were truly taken to the next level with both the table runner and pennants having a reverse option, all the bells and whistles with our new Over the Moon Baby Bag and the versatility of all these pretty pieces for any age or room. Oh, and you won’t want to miss out on the beautiful and crazy soft New Arrival Blanket. It is sheer perfection and you too might want one for yourself. 😉 Each item is sold separately, so you can customize the perfect bundle for you or that someone special in your life. So feel free to shop all these beautiful party items now at matildajaneclothing.com.

We can’t wait to see these pretty pieces brought to life through all those moments you share, and we hope they add that “special something” to each event. Get ready for a whole lot of cuteness and beauty with the newest additions to our baby and home collection! And PS: she’s having a boy!

Ciao for now,

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Glenda Manis - February 17, 2017 - 10:50 am

Love these childrens clorhes and the naterials.

Shauna Robertson - February 17, 2017 - 11:07 am

I’m interested in maybe becoming a consultant but also having a show

MJC - February 17, 2017 - 11:19 am

Thank you so much for your interest in Matilda Jane! We would love to get you connected with one of our fabulous Trunk Keepers, feel free to visit us at matildajaneclothing.com to get started today. I have also included the link below for more information about joining the team. ~ Lucia

https://www.matildajaneclothing.com/pws/homeoffice/tabs/join-us.aspx

The Adventure Begins- Spring 2017

Our spring collection The Adventure Begins is all about playing in fields of flowers, spending the entire day out in the fresh air and sunshine and making memories in our own backyards! Oh, what a wonderful place the backyard is, and it is where so many adventures begin…

Children have a special talent for finding adventure, and that is just what we tapped into as this collection began to develop. Our Design Team pulled out all the stops when it came to our spring pieces, with beautiful original MJC prints, updated heritage pieces and some new styles that will knock your socks off. And we can’t forget about our all month-promo–the beautiful Up and Away Weekender. It truly is the perfect tote for any adventure.

We cannot wait to show you EVERYTHING The Adventure Begins has in store, and February 1 is almost here!

We also have some other exciting news – we have a new website!  Now there are three ways to shop with your Trunk Keeper!

  1. Shop in person at a trunk show, or host your own show to receive free and half-price items!
  2. Contact your Trunk Keeper directly, and she can place your order for you.
  3. Order online through your Trunk Keeper’s new MJC website, and make sure to choose your Jane’s show at checkout!

If you are new to MJC, welcome! Shopping and connecting with one of our wonderful Trunk Keepers is easy and can be done in a few simple steps:

  1. Visit us at matildajaneclothing.com and click “Shop now”
  2. Add all your favorites to your cart.
  3. Create an account at checkout – select your Jane at this point if you are shopping with a specific show.
  4. Once your initial order has been placed, you will be paired up with a Trunk Keeper who will be able to help you with future purchases, styling, hosting a show and more!

We are all about our Trunk Shows and that amazing personal experience. The best way to experience Matilda Jane is always at a Trunk Show, and our Trunk Keepers can help you as always with styling, outfit combinations, and fit advice.  However, for those times when you can’t get to a show, our new website allows you the freedom to shop in a way that works best for you and your schedule.

In order to make sure you are ready for our February 1 new launch, pop over to www.matildajaneclothing.com TODAY and make sure your Trunk Keeper’s name or picture is in the left corner.  If it is not, please reach out to your TK and get her personal website address.  Also, make sure you have your Jane’s name ready to select if you are ordering online (if you don’t find your Jane’s name, make sure you are shopping from your Trunk Keeper’s page)!  And remember, if you do not want to order via the new website, you can still order at a show or by emailing/texting/phoning your order in to your Trunk Keeper.

Ciao for now,

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Virginia Lavis - February 2, 2017 - 11:22 pm

unique and beautiful clothing. I especially love the fabrics