It’s time for a road trip! Summer 2015 Release 1

Once again Gina Brown and Suzy Stecki, MJC Janes, and Trunk Keeper, Jennifer Lempesis, put together some fun combinations with these beautiful and comfy summer pieces. Don’t miss the trip! Catch the full collections at and

How fun is this! It just keeps getting better with age — the Emilia Dress through the years. 

We hope you enjoy. We are looking forward to taking you on our little MJC road trip!

lo - March 31, 2015 - 12:45 pm

I love love love BrownTown’s release day IRLS. Thank you❤️

Suzy Stecki - March 31, 2015 - 6:32 pm

I want to give a big thank you my fantastic TK, Jennifer Lempesis. This was her idea to do the shot with all the Amilias. Thank you Gina Brown for hoarding them and to Amy Waddington for taking the picture! Suri and I are so happy being a part of this!!!

Beth - April 4, 2015 - 2:21 pm

As much as I love Matilda Jane Clothing I can’t purchase anything. My daughter can wear a size 16 or a size 18, she was too big to wear anything. She is 5 feet two inches tall and her waist is 29 inches around, her chest is bigger and her arms and legs are very big and muscular. She was crying because she couldn’t wear Matilda Jane clothing. It would mean alot to her if the clothes were bigger. I really love the women’s clothing, it is unique.

Road Trip! Summer 2015: Release 1

Hi everyone, it is Madeline here.  Hope you are all doing well!  I’m really excited about this blog as April is my favorite release to date.   It is our first release of summer and you can feel it as soon as you see it. The color palette pops with fresh new brights that layer beautifully onto the pastels we have seen in the first two releases and the prints are packed with summer florals. As Sam and I sat down to design last summer, there was one thing on both our minds…summer vacations!


One of my very favorite summer vacations is an east coast road trip that I took with my family just two summers ago. We drove down to Florida from NY and back, stopping along the way in some of the most beautiful southern towns. There is something about getting in a car and literally driving off into the sunset that is so exciting. We loved the adventure of finding the best that each town had to offer. Each place so unique and beautiful in its own way….and as long as we all had our favorite things, we were up for the new adventure each day brought. One of the best trips ever!

The April release is the best of what Matilda Jane has to offer sprinkled with some great new pieces too. These are all the things you won’t be able to live without whether you are going on vacation or staying local. There are so many amazing styles, but my favorite is the Miss Matilda top for girls (check it out on the site!). This sweet, swiss dotted top is the essential summer top in cool crisp cotton with fun navy clip dot detail, and I love it because goes with absolutely every bottom offered.  I also love the Daydream Dress and Pinky Promise tank — they both remind me of summer fun with friends.

We are also bringing in some summer fun for tweens! The new release of 435 has beautiful and easy knit tops with fun shorts and skirts to match. We’ve also added some great dresses for tween. The Chic & Chambray is such a great mix of your favorite graphic tank with a pretty chambray skirt for a cool and casual look.

Since I originally started out designing just womens, the womens dresses have a special place in my heart. There is a look for everyone. In the Clouds for that cool, vacation look worn with a sunkissed glow is the best accessory for summer. The Wanderlust is my favorite way to mix fun stripes and beautiful florals in that fun MJ way that takes something as easy as a tank dress and makes it a statement piece.

Last but not least, we have the perfect mix of items for your littlest one. Your baby girls will be outfitted with the sweetest looks in the softest fabrics. The Pinwheel Swing dress is a pretty little number for your twirler in training. The Smiles and Sunshine Dress is an MJ fave! The Something Blue bubble and Pretty Posies Bodysuit are easy, beautiful one piece looks for your baby.

No matter where your summer adventures lead you and your families, we hope you’ll find your perfect pieces here.

Thanks for reading,
Madeline, Design Director


Gran - April 2, 2015 - 1:16 pm

Madeline, you and Sam did a fantastic job with this release.

Photo Shoot Fun

They say a picture is worth a thousand words, right? Well, last Friday we had the pleasure of working with some pretty wonderful little beauties that ranged from 13 months old and up in some photo fun. The girls and their mothers were quite a pleasure to work with, be around and interview! I think if you asked the girls what they thought, fun would have been an understatement.

The day started out with our tweens in hair, styling and make-up. Once they were primped and styled, the fun began in front of the camera as they showed us their poses and signature moves. After their photo fun they then headed off to see where all the magic happens at MJC. Pretty happy girls they were!

Next for the day were the girls, dressed to impress indeed. As I am sure many of you know, Matilda Jane has partnered with Changing the Face of Beauty. We are in love with this campaign and just love that it has given us the privilege to work with children with all abilities for photo shoots and more.  Steve English and Katie Driscoll grew this campaign from the love that they both have for their family and for the community of children and young adults with disabilities. To see these precious faces light up was priceless as they took over the space and didn’t want to leave. The creative juices and dance moves were flowing and come on, how adorable are they in their MJ fashions?

Last but definitely not least were these cuties. You might have seen both of these MJ gals before and they are nothing short of adorable. I think the pictures can speak for themselves!

A wonderful day it was, and all these young ladies’ personalities shined through in their pictures. We look forward to showing you more of what we have come up with in the coming weeks. Fashion, dancing, photos and more, what more could a little girl ask for?


Ciao for now,


Erica S - March 25, 2015 - 1:30 pm

As someone who struggled with a terrible eating disorder for years, I want to thank you for these photos. These children are absolutely beautiful and it’s so nice to see that celebrated!

Sarah - March 25, 2015 - 2:47 pm

Just further reflection of what I love so much about MJC – little girls being little girls! Joyful, fun, adorable, and fashionable!

Ashley - March 25, 2015 - 3:30 pm

I absolutely love this idea. Although I have a 5 year old daughter who on the outside doesn’t seem to have any health hurdles, but on the inside, she battles Type 1 Diabetes. She gets bruises from her insulin injections and wears a small device on her arm that reads her blood sugar. It’s a 24/7 management and can take away her life. I’m just thrilled you all are taking part in teaching others that no matter how different one is, based on the challenges they were either born with or diagnosed later with, that they are equally beautiful and worthy to be in these ads. It rises conversations for parents to have teachable moments with their kids about the true meaning of beauty and respect for others.

Malissa - March 25, 2015 - 4:57 pm

What beauties – inside and out!

Laura Wappel - March 26, 2015 - 10:39 am

Thanks again for this awesome opportunity. We had such a great day!

April - March 26, 2015 - 2:36 pm

This is awesome! From a mother of a beautiful special little girl also. I just love to dress up my babygirl:))) And I’m pretty sure she loves it too!! So great to see companies using all beauty as a model!!!

Loretta C. - March 30, 2015 - 9:31 pm

Thank you for capturing and sharing all this beauty…

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