It’s the Little Things, Friends Forever- November 2015

Sometimes the smallest things take up the most room in your heart. -Winnie the Pooh

Isn’t this the truth!!!! The older I get, the more I feel this rings truer to the core. That’s why I fell in love with Matilda Jane 8 years ago. Let’s face it, despite the amazing prints and heartwarming stories of all the good Denise did, I couldn’t get past her attention to detail. It amazed me and it is that attention to detail that made all of you fall in love with Matilda Jane too.

From the hidden trims on plackets and ruffles to the sparkle buttons that look good enough to eat it was love at first site and those are still my favorite things about Matilda Jane today.

November release items are no different. Meagan brought back some of our favorite sparkle buttons (or sparkle buddies as Sam would call them), and if you’re like me, sparkly anything is my favorite thing about the holiday season.

The girls didn’t stop there either. This holiday release you will not only see buttons that sparkle but we tried jacquard trims with Lurex threads too for a little more sparkle. Because let’s be honest, when you’re a little girl is there ever enough sparkle? Then to step it up a notch, Maggie designed some very special prints we think you will love. Some that scream holiday, and others that provide the most beautiful floral jewel tones.  A Matilda Jane balance of festive and sweet.

You will see some of your favorite silhouettes but you will also see new twists and extra elements, because sometimes more is more when it comes to the holidays.

I am really hoping that you love this line so much that some of these pieces grace your Christmas cards. Because on top of all things sparkly, receiving Christmas cards from all of you is 2nd on my list of favorite holiday moments. We seriously do love them and display them for all to see.

Here is our address so there is no excuse when the time comes.

3619 Centennial Dr. Fort Wayne, IN 46808

You can even address to me…. Kayla Henderson

Until then, stay sweet and thankful





Nicole G - October 31, 2015 - 7:52 pm

Oh my gosh!! Love!!😍

Elaine Armstrong - October 31, 2015 - 7:55 pm

Thanks for paying attention to the details this line. I feel like the attention to detail, like pretty buttons, trims and ruffles have been taking a hit due to trying to increase the bottom line. I used to order practically the entire line years ago when Denise was designing, but have felt that the details that got me hooked on MJ have been lacking. I have a little girl to dress again and am glad to see this post 🙂

Florence Taylor - October 31, 2015 - 8:15 pm

Fantastic, I can’t wait!!!!

Cheri - October 31, 2015 - 9:56 pm

Loving the sneaks…can’t wait to see the whole release! Now if only I could buy it all… 🙂

Lisa - October 31, 2015 - 11:45 pm

Can’t wait to see what’s next! Keep up the great work!

Becky - November 1, 2015 - 12:04 am

We Love Christmas here in my home. Thank you for creating a Holiday line. I can’t wait to see it tomorrow!

Paula Johnson - November 1, 2015 - 12:47 am

I just love this! ! This whole line and tween line is probably one of my faves! ! Can’t wait to see more! Xxxooo’s Paula♡

Gran - November 5, 2015 - 7:25 pm

I have always enjoyed the little details and since my special special Trunk Keeper is not close by I often “found” some of these details after receiving the clothes. Even now I look at the buttons and marvel at how these small touches are really such big touches. Great to hear from you Kayla.

Platinum Pretties

Hey everyone! Melissa here, and I am so excited to show you some pretty Platinum pieces designed by one of our wonderful longtime MJC fans. Just like many of you, Brenen has known Matilda Jane Clothing for many years and has a personal connection to the brand. We have had the pleasure of working with Brenen on several projects throughout the years, both through Matilda and the Mighty Acorn Foundation. We thought it would be a fun surprise to invite her to our Platinum cutting table to design a few pretties with us. We were so excited when she said yes, and we can’t wait to share these pieces with you all! Here are just a few words about the inspiration behind these sweet pieces.

Although Brenen thanked us for a fun day, we can’t thank her enough for sharing these wonderful inspirations with us. What a fun day at the cutting table, and we can’t wait to show you what we have in store. Don’t you worry, there’s no need to keep refreshing this weekend. Have fun with your family, but be ready Monday for some new Platinum! 😉




Krystal Colon - October 16, 2015 - 4:59 pm

Such beautiful designs, precious girl and special meaning. Can’t wait to see the new pretties on Monday. What a dream come true!

Serenity Caudell - October 16, 2015 - 5:11 pm

Oh gracious, I can barely put words down without bursting into tears again. This is all I have for now…”Friends Become Our Chosen Family”. We love you Brenen and Payton Jo. Brenen, YOU have inspired me daily to be a better human. Gosh, I am so humbled by this amazing gesture.

Florence Taylor - October 16, 2015 - 5:12 pm

I love each piece & what a wonderful story behind them. I am looking forward in seeing these.

Heather Weichbrodt - October 16, 2015 - 5:16 pm

Brenen!!! This is SO exciting!!! And OMG I need a Lyla Grace and Payton Jo in my life!!!

Lisa - October 16, 2015 - 5:54 pm

Having met all 4 of these pretty ladies in person, I can truthfully say there is no one more deserving. Do I have to choose just one piece? I honestly love all three.

Gina v - October 16, 2015 - 6:01 pm

Oh wow!! I love them all. My favorite is the Payton Jo! How beautiful are those colors!!!

Jennifer Christman - October 17, 2015 - 1:40 am

I am so very lucky to have both Brenen and Serenity in my life . Both of the ladies are beautiful beyond words . These pieces are gorgeous. What a lovely moment for all of you!! Blessings and congrats to all who manage to score one of these beautiful mementos of beautiful girls

Lara - October 17, 2015 - 11:08 am

Brenen- these pieces are beyond perfect! The Payton Jo completely encompasses her sass that we all love 💛

Debbie Moore - October 17, 2015 - 9:14 pm

All 3 pieces are Absolutely Gorgeous!Brenen- You done a Wonderful job!!

Colette Wilent - October 18, 2015 - 9:58 am

how fun is this?!! I could only imagine how excited you were that day…making your own MJ pieces…a dream come true 💜

Josephine Di Piazza - October 18, 2015 - 5:43 pm

So cute!! Love these pieces…where and when can I find them? Love the colors.

Aman - October 18, 2015 - 5:48 pm

Wow! Loving the Payton Jo piece, it has the perfect mix of prints that are appropriate for all seasons! Loving the bag idea, its great for my upcoming overseas trip! Would love to see more looks from this designer, please keep us posted!

Katrina Wilderson - October 18, 2015 - 6:11 pm

What an amazing and inspiring blog post. I love love love these designs, and also really love the deeper meaning behind them. These dresses are so cute, I’ll just say what were all thinking we need more perfect dresses from Brenen!

Lynne Dettloff - October 18, 2015 - 6:36 pm

Love the Payton Jo and all of the stories that fuel the design for each piece. How inspiring!

Donna - October 18, 2015 - 6:58 pm

I had no idea that customers can be invited to design pieces, that is incredible! What a fantastic opportunity! I love your pieces, you are a talented designer. Hope to get to see more things that you’ve designed in the near future. I’d love to have one of those bags, it’s perfect for every day use.

Salvatore - October 18, 2015 - 7:12 pm

I have worked with B.Miller over the past decade. Her merchandising expertise and analytical skills are unparalleled. A company that welcomes her insight is one that I count truly worth following. Sincerely – a market point of view

Lauren Cavalieri - October 18, 2015 - 7:14 pm

My daughter is coming up on her first birthday, and I have yet to order a piece of Matilda Jane. In years past, I have loved watching my nieces but recently haven’t been compelled to “check out”. This is different. This makes me want to buy!

Nicole - October 18, 2015 - 7:20 pm

I just love this! What an amazing gift to give a devoted customer! She did such a beautiful job designing too 🙂

Denise P. - October 18, 2015 - 7:23 pm

Wow, this is a whole new
Look for Platinum, can’t wait until the next upload!

Brittney - October 18, 2015 - 7:24 pm

Love, love, love the Payton Jo!! Awesome colors and the spin from the previous designs were perfect! The fact that this is being donated to Mighty Acorn is totally awesome and I will stand behind that!

Leah Renee - October 18, 2015 - 7:25 pm

Beautiful designs, incredible story. This is what MJC is about!!

D. Mazza - October 18, 2015 - 7:34 pm

Wow, I haven’t seen designs like these in years. The trim, the detail, the HEART feels like something of years ago.

Denise - October 18, 2015 - 7:36 pm

What a fine! I’m hooked! How inspirational! My grand daughter is 1 and I’m looking forward to my first order and many more after!

Mandy - October 18, 2015 - 7:37 pm

I LOVE these pieces!! Now THIS is what Plat is all about. Amazing color combos. I can’t wait for these to upload!!

Dan Giusti - October 18, 2015 - 8:04 pm

This site is amazing wow! You guys do a fabulous job and beautiful clothing !!!!

Leah - October 18, 2015 - 8:18 pm

Wow these pieces are adorable! I especially love the Payton Jo, such beautiful fabric combinations. The designer has such a creative eye. I’d love to get my hands on these for my little girl!

Justine - October 18, 2015 - 8:20 pm

What a great opportunity and what a fantastic job! Well done!

Tracy - October 18, 2015 - 8:45 pm

So beautiful! I love the patterns and also the story. What a great idea to have a “guest” designer!

Renée - October 18, 2015 - 9:25 pm

Creative thoughts mixed with love is a magical combination…WOW Brenen!! Congratulations on doing such a beautiful job designing this special collection- I love every style and I hope to see more of your work!

Vincent Payette - October 18, 2015 - 9:48 pm

Love the designs, nice work Brenen! Where do you find the time?! 😉 Kudos from Poco and Picotine.

Brandi Parker - October 19, 2015 - 9:20 am

I LOVE everything about this 🙂

Caitlin - October 19, 2015 - 9:40 am

These designs are fantastic! You have done a great job mix/matching patterns and colors to encompass the Matilda Jane feel. The colors are playful and they work so well together. The inspiration for the designs– just as beautiful as the designs themselves. Would love to see more from this guest designer!

Matilda - October 19, 2015 - 10:13 am

Wow. Such an amazing thing to invite a customer in

Matilda - October 19, 2015 - 10:15 am

Gosh! Didn’t mean to hit send. LOL… So cool that you guys invited a customer in to design pieces. This makes MJC seem so personable. Not to mention, the designs are awesome! Gets me excited about MJ again. 😉

P.S. – Yes, Matilda is my real name 🙂

Lois - October 19, 2015 - 5:39 pm

Brenen, This is a wonderful story and you are so on target about the relationships made through Matilda Jane Clothing. The pieces you designed are absolutely, positively fabulous. I know they will be some of the most sought after items in the auction and will help a lot to finish the projects for those precious ones in Kitale. So happy that you were chosen to do this!

Amanda Dow - October 19, 2015 - 7:00 pm

What a cool thing to get to do!! I think the Lyla Grace is my favorite!!! So hard to choose.

Jennifer D. - October 20, 2015 - 12:10 pm

What an amazing experience! Love the stories behind the designs!

Melanie T. - October 20, 2015 - 10:07 pm

L💗VE the idea of having someone, who is clearly an addict, help design and inspire!!! Adore the silhouettes, colors, patterns and more importantly the STORIES!. Clothes really can make a difference.

Christina Sciarretta - October 21, 2015 - 12:45 pm

Okay so all 3 pieces are great, but the Payton Jo dress…incredible! And the story- so touching. I love the ruffle trim and pocket!! Also, the Mighty Acorn bag needs to be in my possession. Now. Need. Or should I say….my daughters needs this… haha!So inspiring and such great designs!!!

Margaret - October 21, 2015 - 8:57 pm

Knowing Brenen is knowing Matilda Jane. What a wonderful experience to design for the company she adores! The designs are as beautiful as the stories. Bravo!

Erica S - October 22, 2015 - 4:21 pm

I love your designs Brenen. What a great experience that must have been. I took my daughter to Fort Wayne (from Memphis) for her 3rd birthday which fell during Art Fair that year. Though we were unable to meet Denise, I remember seeing Kayla and all of the MJC girls felt like I was meeting celebrities for the first time. I was so nervous and excited. lol. We got stuck in so much traffic on the way up that we basically missed the party for the first night. She had just enough time to ride unicorns and the caterers were sweet to my daughter and gave her some leftover ribbons that she still treasures. I was in grad school with little money to my name, but fell in love with MJC and just had to be there. After all of our travel expenses, I could only afford one dress at Art Fair, but it was our very first Platinum dress and it was beautiful! I’m so happy for you that you will have these designs to cherish and pass down! What an honor!

Behind the Name

Don’t forget that these two beautiful dresses can be purchased in a bundle! Click here for more information, or contact your Trunk Keeper for more details.

Florence Taylor - October 10, 2015 - 9:47 am

The girls look amazing, our favorite outfits, we love our twin connection with them, my girls adored hanging with them. We love our Annika & Caitlin dresses and the girls they are named after love Lila & Cary #mjctaylortwins

Brenen - October 10, 2015 - 9:52 am

Look at these fabulous little models, so sweet! These styles are cozy and adorable.

Deanna - October 10, 2015 - 10:27 am

They are adorable and absolute naturals at modeling…Go Caitlin and Annika!

Anjee kutz - October 10, 2015 - 10:38 am

These girls are as adorable as the dresses

Chrissy M - October 10, 2015 - 12:39 pm

These 2 are precious. And I also love drinking milk out of fancy glasses with cookies! 🍪🍪🍪

Cheryl - October 10, 2015 - 2:15 pm


Christy - October 12, 2015 - 12:12 pm

Cute girls, love these dresses!

Kari - October 15, 2015 - 4:27 pm

I’m late to read the blog… but I really love this post!! It has been harder for me to remember the names of items this season… connecting them to the faces and fun details really helps and makes these pieces that much more special! I need to add this bundle to my next wish list!! These girls are adorable!!!