WOW!!!! The moment everyone was waiting for. I hope the wait was worth it. Serendipity is AMAZING and I am excited to see what everyone’s favorites are. I know you have read over and over that Serendipity is 435’s favorite Collection to date. I think I am going to jump on the band wagon as well and say the same. I just don’t see how those girls can beat this collection come Fall. Maybe because every time I see the light teal/blue and red I am reminded of my house and all the work I did last summer. I bought my first house a year ago this past October and last summer decided to give it a make-over. After weeks of deciding on colors I decided on this. How ironic that Serendipity happened to be almost the same exact color scheme.

However, today’s post is about something I am even more excited about. I feel like a little school girl when the “Habitat” subject comes up. I have so much love for them and the things they do and feel so honored to be organizing some events in order to reach our goal of $30,000. Last Year, with all of your help, we were able to raise nearly $13,000. That is OUTSTANDING and we are so grateful. We could not have done it without all of your support and I know this year will be even more successful. All of these donations went to building the home for Trinell and her three children. She is so sweet and appreciative and on top of that one of the hardest workers on the job site. We are all excited to meet the recipient of this years Women Build I am sure she is just the same. Below is Trinell and her children on the day of her dedication. I can only imagine what that day meant to her.
This year we will be hosting an online auction in March and trust me you will not want to miss it. There are so many cute items from different vendors that will be available. I won’t spoil it for you today, but I can say that there is a wide range of items that are all AMAZING. Thank you to those of you who have donated items so far. Your generosity is heart warming. Which brings me to my next subject.
We are also hoping to gather about 50 photographers who are willing to donate a session to go up for auction in March. In return, Matilda Jane may include your contact info in our first Matilda Jane Clothing Publication that will be mailed out in April to roughly 50,000-100,000 people. If you are interested please email me (Kayla) at [email protected] with your website. (Spaces will be limited due to the space available in the publication and not every photographer will be selected for the publication. Photographers chosen to be included in the feature will be hand-selected by MJC….more details to come.)
On top of those big announcements, Matilda Jane will also be co-sponsoring the annual Habitat Tea in April. This luncheon is their main source of funds for the Women’s Build in September and has been very successful so far. If you are in the area, we would love for you to join us. In order to attend the event, Habitat requires a $2,500 donation which includes 5 volunteer spots come September, and a table of 8 at the Tea. This year the Tea is April 21st at 2pm EST. I attended it last year and it was a blast. Children are welcome and each year they have a theme they run with. This year the theme has not been sent but with Denise’s brain behind some of the ideas you know it will be nothing short of cute. If this is something you are interested in as a company, family or friends you can contact me also and I can get you that information. We hope to see some of you there.
There will be some more details to come at a later day, I just couldn’t hold back the details that I know as of today. Told you I was excited.
Lastly, I haven’t done a give-a-way in awhile and after the conversation Lynette just had with Kiara we thought today would be the perfect time. This one will be hard so the winner will win Lynette’s two Favorite pieces from Serendipity.
What is Lynette’s one obsession/hobby she partakes in every year?
XOXO
Kayla






MUSHROOM PICKING LOL
Vegas or horse racing? Football games? Camping trip?
OK…are we still guessing? Well I start thinking about vacation our time!!!…so maybe that’s it, her vacation???
Watching horse races 🙂
I just found it!!
Watching or partaking in Horse Races!!!!
Garage/yard sales
hmmmm maybe a scrapbooking weekend? or one of those mattress races on the snow for charity lol:-)
Marathon to benefit heart research
Garage sales??? A total guess!
Betting on the Super Bowl and throwing a big party?
Watching the Super Bowl Commercials!
Watching the SUPER BOWL COMMERCIALS!!!!!!
Going to Walmart, or Target, or (insert chain store name here) after Valentine’s Day to stock up on all the 75% off candy?????
Country music festivals week in Nashville in the summer
Watching the Presidential Primary race/debates??
polar bear plunge:)
Doing her taxes???
A ski trip???
Buying or helping her daughter sell girl scout cookies?
Going to see Punxsutawney Phil..
I’m guessing garage sale/thrift store shopping…Miss Lynette, do you love finding treasures in unexpected places?
The kentucky derby!
I am sure Lynette does something crafty…and then I can also see her on a Harley Roadtrip….that is if I am remembering who Lynette is…haha…
Travel! Going somewhere exciting and fun for an annual adventure. 🙂
Indianpolis 500??
Ice fishing 🙂
Is it antiquing/antique shopping? i love it!
Total guess but something to do with a special Christmas shopping trip?
Mardi grass?? Or maybe lint?
Doing the women’s only build with Habitat For Humanity. I’m a member of a women’s volunteer organization and we took your lead and have started working on the womens only build here.
I am going with running in a race…I love the new line!!! And your cute blue house that matches it!
superbowl party?
I GOT IT!!!!! She is one Hot CUPID on Valentine’s Day 😉
A scrapbook weekend?
Gardening!
I don’t think anyone has guessed this one yet, so I’ll go with attending the Iditarod. hahaha 🙂
LAKER GAME 😉 PLEAASE I NEED THIS! I HAVE BEEN SEARCHING THE MATILDA JANE OLD WEBBLOG TO SEE IF IT HAS BEEN MEANTIONED IN IT!
painting, shopping, scrapbooking, photography
Super bowl! A SPORTS GAME. (BASKETBALL GAME, FOOTBALL GAME, BASEBALL)
ski trip?
I would guess a polar plunge or some winter run?? Love your house, reminds me of my childhood home. 😉
Either volunteering for Habitat for Humanity, Art Fair, or Vegas. 🙂
oops I was thinking this was for Denise not Lynnette!!
Watching lake superior state U hockey????
Way to go girls! I love hearing about all the good you are doing!
Horse Racing 😀
Super Bowl!
Gotta be gardening, the tomatoes and basil. 🙂
I remember this being mentioned in a blogpost and have looked and looked. Sigh. So, I’m gonna say scrapbooking? or canning? or roller derby? or belly dancing? 😉
Cooking baking maybe a chili cook off
Mardi Gras
Scrapbooking?
Is Lynette’s hobby/obsession Vegas?? If so, it is certainly a fun fun hobby to have!!
Umm…I’m going to say ART FAIR, obviously…right? 😉
The%20Kentucky%20Derby!!
The Kentucky Derby!!
Could the answer be geocaching?
Art Fair???
Habitate for humanity. Oh kayla I am trying so very hard.
Polar plunge?
Knitting and going to play BINGO??!! I tried LOL!!
I don’t know the answer. If you had said every day, I would have said talking on the phone. I did want to say that Serendipity is beautiful and you guys did a wonderful job.
I hope I’m not too late …: is it that she travels every year … to Europe/France/Paris …?
By the way, my daughter and I are l-o-v-i-n-g Serendipity! Completely my personal opinion, but it has kind of a “vintage (using the word very loosely) MJ” feel to it. Thank you again, ladies, for all your hard work; we love you all!
Deer hunting…. LOL! Just a guess. I’ve got a family that hangs out in my backyard every morning.
A super bowl party!
Ironman!!!!!
Sturgis! 🙂
No comments yet!?!? I’m going out on a limb and saying Lynette like to lay on the beach and tan :))))
She gardens and grows wonderful vegetables and herbs.
samon fishing lol trying to think of something that happens once a year could be artfair though
Going to see if the groundhog sees his shadow? hoping for no more winter! i love the new line and would love love to win something. Your sweet clothes aren’t really in the family budget right now 🙁
She helps to build a house or participates in a project to help out the community!
How about the longest yard sale does she participate in that
I think she loves Wine so maybe she attends an annual Wine tasting festival every year:) would be fun any way..right?
I struggled to find the answer to this one, but I am going to say TRAVEL. That girl loves Paris. She has gone to China. Las Vegas. The Florida trip. I think I need to be Lynette!!
Gardening??? Specifically Tomatoes & Basil 🙂
Your house is friggin amazing…I want it!!! Sign me up for the auction dear!!
Could it be planting a garden?
…does Lynette like to run and participates in a race/marathon every year?
Going to Las Vegas?:)
OK, not sure how this works, it’s my wife’s thing. But I trie to post a comment and it’s not showing up so I’m trying again..
I’m hoping her obsession is the same as my wife’s and it’s coming up with the perfect Valentine’s day gift! She’s obsessed with the holiday!
I’m hoping it’s coming up with the best gift for Valentine’s Day!! That’s my wife’s one big obsession every year! Just thought it might be yours, too!!!
***She is part of something spectacular on Groundhog’s Day!!!
HAPPY GROUNDHOG’S DAY!!!!!***
I would guess, Lynette’s hobby/obsession is watching or partaking in horse races.
Is it Art Fair? If that’s not it maybe it has something to do with growing vegetables or..wine:)
I don’t know what Lynette’s obsession/hobby is, but I just read an old blog when Denise posted some pictures of Lynette’s daughter, Kylee, and it made me smile because I have a Kylee! I don’t know why I’m sharing, but it made me excited because I’ve only seen her name spelled that way for one other person. Anywho…I should get back to work and quit trying to win a blog give-a-way!!!! Have a wonderful day 🙂 ~ Tish
AND, a complete guess, Lynette attends an opening day baseball game every year!
Stergis ?
Going to the superbowl ??
Red cross
No idea! Haunted houses?
Kayla, so happy to know that Matilda Jane is continuing to team with Habitat for Humanity. Not many creative ideas this morning but maybe Lynette makes certain foods for Christmas or for family birthdays or maybe she makes certain ornaments for the tree each year or maybe she celebrates Groundhog Day.
Working on all the beautiful displays for Habitat? I remember that you all ended up auctioning them off b/c they were so awesome, right? Please, oh please! 🙂 And, amazing work as always MJC girls. The new line…be.still.my.heart. 🙂
A Tennis Tournament?
Does she still like to go to Art Fairs every year? Plymouth.. Just a HUGE guess 🙂
No idea! Wild guess… Superbowl Sunday?
Mother daughter trip!:)
Going to see the groundhog event to see if 6 more weeks of winter or not?
Art fair?/ Habitat ? 🙂
how about groundhog’s day….we enjoy it here in PA 🙂
3 day walk for breast cancer. that was a totally random guess.
I’m guessing something sporty like a biker or a runner some kind of event associated with those.
Scrapbooking?
oh i have no idea…so i will guess…gardening? golf? tennis? sorry so lame.
Making hair pretties??
Ok so do i get credit for at least trying? I have searched high and low (on the internet and blog) and still do not have an answer. But as a guess i will say art fair cause that is once a year 🙂 * hoping no one else answers or that i fibd the correct one first! Btw your house looks so inviting! Nicely done
I’m going to go with Ground Hogs Day. Watching to see if
F that furry little fellow sees his shadow;)
Planting a garden? (Basil/tomatoes…)
Hmmmm wild guess, photography shooting:)
Gonna wing it…the 3-day walk for breast cancer?
It’s late and I’m punch drunk with “serendipitous” love for the new line. I am going to guess 1) making/breaking new resolutions, and 2) chasing “Sha” with bunnies.
The new line is truly beautiful ladies. Congrats on a fantastic launch!
Polar Bear Plunge!!!! HA!! I know that is probably far from the truth, but it made me laugh thinking about it!
The polar plunge! Lol
i’ll make some guesses 🙂
volunteering for Habitat
going to that really large yard sale that goes for hundreds of miles
camping
bungee jumping
spa
marathon
My guesses and things I’d love to do:
Hot Air Ballooning
Cooking Class
Parachuting
Scuba Diving
Ball Room Dancing
Triathalon
I searched a long time for this answer and cannot find it. But I did read several things about Lynette being such a “good mother” and I can’t think of a better hobby than that;)
She love photography!
She is in a rib or chili cookoff 🙂
She loves photography!
I just met Lynette a few weeks ago- I know that she is a very talented cook- so maybe it is something to do with her obsession/hobby of cooking. Thanks for all the pretties to look at today, my 17 year old had knee surgery today and she had a bad reaction and alot of pain- we are finally home- it was nice to keep my mind busy with all the beauty of serendipity!! Can’t wait to get my order and I can’t wait to order from the boy’s line too. Pamela
Snowboarding/skiing
Lynette does a charity marathon annually? Whatever it is, I’m sure it’s something great. I bet it makes her feel serendipity of happiness! 🙂
Black Friday shopping?? I have no idea!
Hey Kayla.. That’s your house.. I know cus I saw it before and now.. It’s so pretty!
OH gosh I love Lynette… I know she loves her drinks…She loves to go running in a race for a cure… I dunno I just love her.. She totally rocks and has always made me LAUGH… darn I want to know this one.
Help Habitat for humanity? She has a beautiful daughter. Gosh I don’t know..
🙁
<3
Well…I’ve been through all my back e-mails (yes, I save them!), and my guess is the annual beach vacation…??? Thanks MJC for today’s Serendipity. I officially placed my LARGEST order ever…and it’s only the 1st release!!
Dog shows? I know, I am just hoping for a random on this one. 🙂
is it the mud race?
She takes the Polar Bear Plunge into Lake Michigan?? 😉
WILD guess…Mardi Gras! 🙂
I’m going to say gambling!!!! 🙂 Thanks for the chance! Love the new line, ladies!
GIRL SCOUT COOKIES?
Or March Madness?
I wish I knew because I’m loving everything in the new release today! So I’m going to guess her hobby is running?? Maybe does a race each year? 🙂
Habitat’s women builld
portrait exhibit
Habitat’s women build
Rv and camping show.
Habitat’s women build???
Ground hog open on Feb 2nd in fort wayne
Hey I am not so sure about Lynette but here in PA we are excited for Groundhogs day tmrw….could that possibly be it?? Silly holiday that the kids seem to love…now Lynette can as well. ENJOY
Walking, running with a dog? Having coffee? No idea!
Yikes!! These amazing giveaways are always so hard for new girls like me!!!! I’m gonna give it a shot anyway….Does she go try to be on antiques road show? Lol, maybe ny fashion week???
To go to Florida every year for a girls trip!
skiing?
Can I guess 2?
camping
polar bear club
Fantasy football
running – marathon?
She gets ready and helps with 435 art fair.
Marathon running!
plymoth art fair
gambling in Vegas?
A wild guess on this one but what about a scrapbooking retreat?
Scrapbooking Weekend with girlfriends?
Shopping Spree….
Garage Sales?!
Charis House Gala: Hope for Their Future
Saturday, Apr 28 5:30p to 9:00p
at Grand Wayne Convention Center, Fort Wayne, IN
100% of auction event proceeds serve women and children experiencing a homeless crisis in the Fort Wayne region. The Charis House fully operates on grants and private donations – and does not receive government funding of any kind. Entrance to event includes sit down dinner and auction entrance.
Traveling/Spending time in Paris!
Poker tournament?
She is a hiker, rock climber, bicyclist or camper.
Art Fair
~Her hobby is hunting~
Helping to build a Habitat House?
Lynette likes to walk in the Susan G. Koman walk every year! Oh gosh, I need this. My little one needed MJ clothes really bad.
skydiving! lol
Exciting post!
This is the most random answer ever, but I’ll say…..Easter egg decorating. Ha! I can’t imagine anyone else said that. (I have eggs on the brain as I have a Cadbury egg staring me down at my desk!)
Much love to the MJC super gals!
Lynette loves to garden 🙂
Yay for Habitat! And your house and front garden are beautiful! Great color choices Kayla–you’re right too–it reminds me of the realease today. 🙂 I have no idea what Lynette’s hobby/obsession is, but I’m going to guess it’s a marathon? A shot in the dark, but MJ contests are always so fun to enter, I couldn’t resist!
Black Friday shopping???
Taxes!!! 🙂
Special Olympics, Polar Plunge????
She takes the arctic plunge every year?
Such positive and great news all around. Shared this with a few photographer friends. As for the give a way, I have no idea so I will choose my once a year hobby of planting my garden 🙂
Ice skating? It’s what my little one is obsessed with now. Well, she’s actually obsessed with playing ice hockey (who knew) but she needs to learn to skate first. Love 5 years olds!
Or maybe she likes to make bets with her family whether or not Mr. Groundhog will see his shadow. 🙂
Camping? Or hmmm – bowling, beer festival, cycling…?
bird watching? Lol. My friend does it.
Going Camping 🙂
Run a marathon?
She watches the groundhog to see if he sees his shadow or not??? Just a guess since groundhog day is tomorrow lol.
Lynette’s one obsession/hobby she partakes in every year is going on a weekend yoga retreat.
Totally guessing here but is it running the mini-marathon in Indy.
Groundhogs day – checks for the groundhog’s shadow?
How about car racing? She loves the Indy 500? Y’all are in the US racing capital, right?
I am guessing she competes in a race / triathlon every year.
I’m going to guess a marathon!
Her obsession is football? And she throws a big super bowl party?
scrapbooking
Geocaching, film festival, Food festival, Triathalon,
Firing TK’s on hearsay??? That’s a very fulfilling hobby, also.
I think she is one of the main planners in the party each year.
Painting? It hard to say when you don’t “know” Lynette.
No clue. Greek Festival???
Gardening
A cooking class.
Hmmm … I will guess Scuba diving or Mountain Climbing 🙂
Superbowl Chili Cook-Off
Toughest one yet!! I’m going to guess traveling to China and/or Las Vegas!!
I’m going to guess that she goes skiing in the mountains.
Lynette works at a food pantry for the homeless on Thanksgiving day.
shopping on black friday
Golf tournament?
I rarely pick an adult item as one of my favorites but the CUPCAKE TANK DRESS, is amazing sadly it wont be on my wishlist because my two girls always come first. My other fav is the SUGAR & SPICE LAP DRESS, how you manage to create a piece that is vintage, timeless and o so sweet.
I am in awe of your generosity and talent. “Wearable Love”, couldn’t have said it better!
fundraising
video game tournament
Ummm, throwing an awesome Super Bowl party?
artfair
I have no idea, but it sounds like it is a once a year thing … so … runs a marathon?
my last guess is something to do with cooking. yea I searched and searched and learned that I don’t know much about Lynette, interested to see the answer 🙂
Running a Marathon!
Running a Marathon
She plans a girls getaway every year???
Is Lynette’s hobby her garden? I know Denise loves her tomatoes!
garage sale hunting?
Ok, if it only happens once a year I am going to guess it is either some type of race or something art based like a scrapbooking conference..all a guess! But since I have been entering these since the 25 days of Christmas, I am so hoping to finally win one!
Skydiving?
I have no clue… some wild guesses. She participates in a skiing race or an annual pug convention (does that even exist, lol?) or maybe she participates in an ocean/reef clean-up (I think she’s a diver… if I remember right). Like I said, wild guesses!!!
Shopping for art fair Displays
Love the house!! Such a special, priceless gift!
She does a dance event!
I hope its Vegas (and or gamblin!) 🙂 Come on Lynetteeeee!
That is a hard one and I have no clue! Running of the bulls???
A cooking challenge of some sort?
Plymoth Art Fair
oh goodness, i am taking a WILD guess, she participates in the local polar bear club were she takes a dip in the icy local waters 🙂 haha, no clue 🙂
Photo shoot
That is a tough one…marathon/triathalon?
no clue, well, my guesses are vegas and art fair 🙂
She runs a marathon 🙂
I really wish I knew but could I win because my middle name is Lynette!!:)
Running/Run a marathon?
I am in love with the aqua/red combo and I’m going to guess that Lynette is love with traveling to Paris 🙂
I really wish I knew what Lynette’s hobby/obsession is because MJC is one of mine! 🙂 So, I will just guess and say either she likes running and runs a marathon every year or she likes horses and goes to the Kentucky Derby? I know, long shots.
polar bear plunge? who knows?!? Whatever it is I bet it’s fun fun fun.
Star Wars convention – ha!
Running a marathon?? Love your work with Habitat! Such a wonderful blessing to this lovely family and great vision to help many others!
Spring Dutch Gardening?
Running a marathon?